Content Creation
The best brands hire Steve Strauss and The Strauss Group for their business content needs.
Steve and his team are long-time leaders when it comes to creating great, engaging, must-read content. Big companies love Steve’s entreprenurship content because it allows them to offer their own channel partners content that is timely, relevant, clickable, and valuable.
And small businesses love engaging Steve and his team because they get world-class content scaled for their business and budget.
Whether you need a newsletter, social media posts, articles, eBooks, a video series, podcasts, or other digital content, Steve Strauss and the Strauss Group deliver the highest quality business, entrepreneurship, and small business content out there.
Here’s a sampling of the type content we offer:
Ghostwriting: More and more, especially in this age of AI, people are seeing the value of professionally-written, compelling content. That’s why they turn to Steve. We create top-notch ghostwritten content like . . .
- Newsletters for businesses large (Microsoft) and small (a solopreneur consultancy)
- Search and AI optimized website content for a leading Texas law firm
- A book for the TikTok influencer who has 250,000 followers
- A weekly Forbes column for the C-Suite exec who wants to be seen as a thought leader
- Regular social posts for a VP at Amazon who also wants to be seen as a thought leader
If you need a ghostwriter to take your profile or business to the next level, we’ve got you covered!
Site Creation and Administration: The Strauss Group created and ran SmallBusinessConnection.com – a white label site for Allstate, and in conjunction with partners such as Microsoft, Office Depot, and Legal Zoom. Steve Strauss was the editor-in-chief of that site for its entire five-year life span. Similarly, the Strauss Group and eHealth together launched TheSelfEmployed.com, a site later sold to Mark Cuban, and again, Steve Strauss was the editor-in-chief of the site.
If you need a world-class small business site, related content, SEO, and /or site administration, The Strauss Group is the partner you have been looking for.
Videos: During the pandemic, Steve and PayPal teamed up for a series of videos where Steve interviewed PayPal merchants. You can see them here. Recently, Steve hosted a series of videos for Pinger.
Here’s a sample of a video we did as part of a series for Bank of America. The Strauss Group also has produced video content for clients like Web.com, Microsoft, and USA TODAY.
Blogs + Ebooks: Between his 18 books, long-running USA TODAY column and now his Inc. column, and plethora of online content, Steve Strauss is often considered the top small business writer in the country.
Steve has created blogs (both one-off and ongoing), as well as ghost-written content, for clients like The Motley Fool, Pinger, Keap, Hourly, Gusto, Voya Financial, Forbes, and many, many more. And if it is an eBook you are looking for, Steve has written many.
Podcasts: Steve was a pioneer in the podcast world with his show, Small Business with Steve Strauss; a show sponsored by Microsoft. United Healthcare had Steve host their podcast, The Healthplan Edge. He has also been a guest on many shows.
Media Tours and Streaming Events: Steve has teamed up with some of the biggest names in business to both produce, as well as be the talent in, many television & radio media tours and online streaming events. Clients have included Visa, The UPS Stores, Bank of America, Emerson Electric, and Microsoft.
We have recently begun to work on podcast media tours on shows like John Lee Dumas’ Entrepreneur on Fire.
Webinars: The Strauss Group creates, produces, and Steve hosts engaging, interesting webinars for all sorts of clients — USA TODAY, Voya Financial, and more. SCORE is one of the country’s leading small business organizations. Steve has done scores of webinars with SCORE.
